# 1 EXPANSION THROUGH CULTURE - The Scandi Way

Welcome to the  Special Edition of “EXPANSION THROUGH CULTURE - The Scandi Way”.

In this kickoff episode, your hosts Christopher Cato Lavebrand and Michael Tingsager spill the beans on why Ziik and Hospitality Mavericks joined forces for this exclusive podcast series.

• They discuss how hospitality is facing its toughest challenges ever! 
• Why today's employees want more from their jobs, and businesses need to level up when it comes to compensation, training, culture, values, and social impact.
• Why some operators are not just surviving – they're thriving - because they master the art of building a great culture and are achieving a great competitive edge by doing so.
• They share the names of the Maverick leaders who will be the guests during this series. 

Tune in as we chat with these industry trailblazers about practical culture-building, mastering differences while expanding globally, and leveraging tech to do the heavy lifting when it comes to scaling culture. 

Learn more about Ziik here:

https://www.ziik.io/

Connect with Christopher Cato Lavebrand here:

https://www.linkedin.com/in/christopher-cato-lavebrand/

This episode was presented by Ziik - The Social Intranet. 

Learn more about Ziik here:

https://www.ziik.io/