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#163 Ari Weinzweig, CEO of Zingerman's, on Visioning and the Myth of the One Thing

Joining me on the show for the second time is Ari Weinzweig, the co-founder of Zingerman's Community of Businesses. You have probably heard me reference Zingerman’s on the show about how they are true trailblazers when it comes to building a business from the early days of inception. Ari has written a range of books and pamphlets including ‘The Guide to Good Leading Series - Part 1, 2, 3 & 4’ – and today we will be diving into the book and their experiences in how they continue to build such a great company.

This conversation will give you great guidance on how to build a great business for the long-term. We also discuss the communities Ari has been formed by, his freewriting process for visioning, and why we need to stop chasing after ‘The One Thing’.

Links:
‘The Alchemist’ by Paul Coelho
Pamphlet – The Story of Visioning at Zingerman's
Pamphlet – Twelve Natural Laws Of Building A Great Business
The Guide to Good Leading Series - Part 1, 2, 3 & 4
#114 Ari Weinzweig, Co-Founder of Zingerman's, on Self-Leadership
#134 David Lockwood, MD of Neal's Yard Dairy, on Having a 10-year Plan
Zingerman's Community of Businesses
Email Ari: ari@zingermans.com

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A big thank you to our sponsor Bizimply who are helping progressive leaders and operators making every shift run like clockwork. Head to our website at www.bizimply.com or email them directly at advice@bizimply.com.